What’s Happening at Dreamforce Next Week?


What’s going on at Dreamforce next week? A whole lot, and here are some areas we’re tracking closely.

The greatest minds in business and the most inspiring voices of our generation are coming together for three days in San Francisco. Dreamforce is happening Sept. 20-22 for learning, fun connection and giving back.

With over 1,000 scheduled sessions, the latest industry innovations and ideas for automation will be on display. The event is more than a Salesforce conference; Dreamforce is an experience like no other. With a reputation for dropping major announcements and surprising guests with innovative ways of thinking, my mind has been wandering for weeks about the possibilities of Dreamforce 2022. 

This article will detail five exciting things to look out for at Dreamforce:

Slack Product Strategy

Salesforce acquired Slack in July 2021. With its engaging functionality, teams can connect in a collaborative workspace, helping to increase productivity and sales. In addition to the internal benefits teams realize, they also experience valuable connections with external partners, inherently helping to grow their businesses.

Given the power of the platform in its current state, this brings curiosity as to how Slack will be further integrated into the core Salesforce products. Will it replace the Chatter collaboration tool inside the core cloud products to become the primary method of collaboration within all Salesforce apps? Slack CEO Stewart Butterfield is slated to speak, so hopefully he can provide some valuable insight into these questions and more.

Related Article: Salesforce Wants Marketing, Sales and Service Leaders Living in a Slack-First World

Industry Cloud Updates

Salesforce is known for its verticalized solutions built by industry experts for industry experts. Financial services, health, consumer goods, manufacturing, public sector, communication, media and energy and utilities are just a few sectors served.

It will be interesting to see if they will unveil new capabilities and features that will be added to the existing suite of industry cloud products at Dreamforce. If so, what will they be? Will any new industry clouds be introduced? Will Salesforce incorporate Vlocity utilities into the core platform? We will have to wait and see!

Employee Experience Solutions

Since the pandemic, Salesforce has introduced and evolved the Work.com product from a COVID/contact tracing management tool into an employee portal solution. This product exhibits the transformative power of technology and its impact on the workforce. Its focus on employees and management helps to boost productivity, by offering solutions that bridge gaps in one single hub.

It will be interesting to further track the progression of this product, with the potential to evolve into a full-fledged HR solution.

Related Article: Salesforce Ups Its Employee Experience Game With Expanded Work.com



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